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| Advanced Diploma in Hospitality Management (Tourism) |
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The tourism industry is one
of Malaysia's fastest developing industries. As Malaysia's economy
develops to become a centre for Asian tourists, there will be a
greater emphasis and commitment to expand and improve tourism products
and services. This calls for trained management staff with wellrounded
international and domestic views of tourism planning and public
relation skills that will enable them to give efficient and quality
service in the hospitality, travel and tourism industry. Apart from
this, the tourism industry is showing a growing sense of professional
identity and needs graduates who are highly skilled and knowledgeable.
In response to this rapidly developing industry, Tunku Abdul Rahman
College offers a tourism management course, which concentrates on
the vocational and theoretical aspects of the tourism trade. The
management aspects of this course are in the management of visitor
attractions, heritage park and the cultural aspects of world. Therefore,
the course will train future managers to be resourceful, creative,
technically knowledgeable, competent and possess business acumen
to play a proactive role in the modern dynamics of the tourism industry. |
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| The Advanced Diploma in Hospitality Management (Tourism) is equivalent
to a Bachelor Degree. |
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The Advanced Diploma in Hospitality Management (Tourism) is recognised
as suitable for progression to a Liverpool John Moores University
(JMU), UK degree with prior credit. Advanced Diploma graduates
of this programme can obtain the BA (Hons) in Hospitality, Leisure
& Tourism Degree from JMU by completing the final semester (three months) of the programme at the university.
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Advanced Diploma graduates in Hospitality Management (Tourism) may find
excellent career opportunities in areas such as research and development of
tourism, tourism marketing, eco-tourism, tourist attractions, conferences,
exhibition centres and small tourism businesses. |
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| Minimum Entry
Requirements |
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| Diploma in Hospitality Management
(Tourism) from TAR College or other equivalent qualifications.
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| Course
Schedule |
| Advanced
Diploma in Hospitality Management (Tourism) |
| Unit Code |
Unit Title |
Credit |
| AEMS3113 |
Moral dan Etika |
3 |
| AHMC4094 |
Research Methods |
4 |
| AHLA4113 |
Introduction to Sociology |
3 |
| KHHM4004 |
Managing Quality Services |
4 |
AHMC4104
AHMC4114 |
Psychology for Communication OR
Socio-Cultural Communication |
4 |
| AELE3773 |
English for Management (Social Science & Humanities) |
3 |
| AAMS4924 |
Statistical Analysis for Business |
4 |
| KHHM4404 |
Planning for Tourism Development |
4 |
| AHMC5434 |
Crisis Management in Public Relations |
4 |
AHLA4273
AHLA4233 |
World Religions OR
East Asian History |
3 |
| KHHM5518 |
Industrial Attachment |
8 |
| AHMC5004 |
Corporate Communication |
4 |
| KHHM5004 |
Human Resource Management in the Hospitality Industry |
4 |
| KHHM5304 |
Dynamics of Tourism |
4 |
| AHMC5254 |
Business and Electronic Commerce |
4 |
| ABDM5114 |
Entrepreneurial Skills and Business Ethics |
4 |
| KHHM5404 |
Tourism Management Seminar |
4 |