| Certificate Level IV |
| Certificate in Mass Communication (Advertising) |
| The Certificate in Mass
Communication (Advertising) course
is designed to provide school leavers
with a firm educational foundation in
advertising and communication. |
| Academic Progression |
| Graduates can proceed to the corresponding Diploma at TAR College. |
| Career Prospects |
| Graduates of Certificate in
Mass Communication (Advertising) may seek employment as support
staff in a wide range of advertising-related work. They may be employed
in advertising agencies, media companies and many other business
organisations where advertising-related functions are carried out. |
| Minimum Entry Requirements |
| Sijil Pelajaran Malaysia (SPM) as follows:- | |
| (i) | 3 credit passes in any arts / science subjects |
| (ii) | Pass in Bahasa Melayu and English Language |
A pass in the
General English course conducted by the Extra-Mural Studies Department
(EMSD) is recognised as satisfying the English Language requirement
for admission to the Certificate course. |
|
| Course Schedule |
| Course
Schedule |
||
| Certificate
in Mass Communication (Advertising) |
||
| Unit Code | Unit Title | Credit |
| AEPD1012 | Study Skill | 2 |
| AELE0143 | Reading and Writing I | 3 |
| AEMS1012 | Bahasa Malaysia | 2 |
| AHCC1004 | Fundamentals of Mass Communication | 4 |
| AHCC1014 | Introduction to Mass Communication Writing | 4 |
| AHCC1024 | Computer Skills for Mass Communication | 4 |
| AHCC1064 | Fundamental Practice & Conventions in Communication | 4 |
| AELE0243 | Reading and Writing II | 3 |
| AEMS1032 | Kenegaraan Malaysia | 2 |
| AHCC1034 | Presentation Techniques for Mass Communication | 4 |
| AHCC1044 | Basic Software Usage in Communication | 4 |
| AHCC1054 | Designing for Advertising Media | 4 |
| AHCC1074 | Introduction to Advertising Design and Graphics | 4 |
| AELE0253 | Listening and Speaking | 3 |
| Co-curricular units (can be taken any time during the course) | 2 |
|