Bachelor Degree

Bachelor of Communication Studies (Honours)


Programme Overview:

This programme is designed to equip communication graduates with new skills required for the digital economy. Theories and practices blended with industry know-how in the ‘new forms’ of the communication industry will be given priorities in this programme. Part of the programme content that makes our graduates content creators includes the new media, digital publishing, video production, web design and social media analytics. Another part of the programme that nurtures our graduates to be creative and critical thinkers includes speaking and writing courses, research skills and communication projects. Thus, graduates of this programme who understand inter-cultural communication, integrated marketing communication across various media platforms, collaborative projects with diverse resources, new media tools and other evolving communication platforms are expected to be effective communicators in the workplace. This Communication degree that is designed to be highly transferable and flexible in terms of career path, will attract the interest of both students and employers of the job market.

Duration:  

3 Years

Intake: 

YEAR 1 : JUNE & NOV (PK)
YEAR 2 : JUNE & NOV (PK)

*Only offered in Perak Branch (PK)

Campus:

Perak Branch Campus (N/321/6/0252)(01/25)(MQA/FA12927)

General Progression Route:

Programme Outline:
  • Introduction to Communication Studies 
  • Public Speaking Skills
  • Basic Photography Skills
  • The New Media
  • Social Media and Applications
  • Introduction to Electronic Publishing
  • Media Writing
  • Introduction to Communication Theories
  • Basic Publication Skills
  • Basic Video Production
  • Integrated Marketing Communication
  • Creative Writing
  • Digital Imaging (Elective) or Web Design (Elective)
  • Research Methods
  • Global Media and Communication (Elective) or Intercultural Communication (Elective)
  • Visual Communication
  • Corporate Communication
  • Statistics for Communication Research-Statistics
  • Law and Ethics in Communication
  • Social Psychology for New Media
  • Crisis Communication
  • Social Media Analytics
  • Communication Project
  • Research Project I
  • Entrepreneurship and the Communication Industry
  • Research Project II
  • Internship

Compulsory courses:

Penghayatan Etika dan Peradaban / Bahasa Melayu Komunikasi 2, Falsafah dan Isu Semasa / Philosophy and Contemporary Issues, Critical Thinking, Bahasa Kebangsaan A, Contemporary Malaysian Issues, Co-curricular, English For Tertiary Studies, Academic English, English For Career Preparation

Entry Requirements:

Career Prospects:
  • Communications Executive
  • MarComm Executive
  • Media Producer
  • Media Researcher
  • Copywriter
  • Social Media Manager
  • Creative Content Provider
  • Corporate Communication Executive
  • Web Content Writer
Fees & Financial Aid:

Estimated Total Fees: RM 33,800.00 (Malaysian Students)

The estimated total fees may vary by 10%

For more information on fees, click here.

To find out more, click here.

  • Other scholarship

To find out more, click here.

Financial Aid

For more information on Financial aid, click here.

Contact Information:
Communication Studies
Pn. Zaharatul Mardhiah Binti Azizul
Ext No.: 226

Contact Us


FACULTY OF COMMUNICATION AND CREATIVE INDUSTRIES
TUNKU ABDUL RAHMAN UNIVERSITY OF MANAGEMENT AND TECHNOLOGY
JALAN GENTING KELANG
SETAPAK
53300 KUALA LUMPUR

TELEPHONE: +603-41450123 / 41450100
Ext no. 3583, 3532
CALL/WHATSAPP US: +601110678256
FAX: 603-41423166
EMAIL : fcci@tarc.edu.my

OPENING HOURS
8.30am - 5.30pm (Monday - Friday)

Map to TAR UMT
General / Programme Enquiry